Ford, for instance, is taking a holistic approach to sustainable vehicle development and design, going beyond fuel efficiency by incorporating sustainable materials and processes throughout their vehicles. The Michigan Assembly Plant (MAP) features environmentally friendly practices and flexible manufacturing, allowing Ford to match consumer demand without idling the plant. Multiple models run down the same production line, making MAP the first plant to build gasoline-powered, battery electric, hybrid electric and plug-in hybrid electric vehicles on the same line.
Beginning in 2001, Ford organized a biomaterials program dedicated to finding alternatives to traditional petroleum-based materials through the development of bio-based fibers and resins.
Ford is leading the industry in its implementation of post-consumer materials in vehicles. Perhaps the most recognizable development is Ford's use of soy-based foam seating. Beginning in 2007, soy-based foam hit the production line in the seats of the 2008 Ford Mustang, and has since won multiple awards and industry recognition. Ford continues to use soy-based foams in more than 20 of its vehicles, also making an appearance in the Focus Electric, Ford’s all-electric car.
Don’t miss your chance to test drive the Ford Focus Electric and all-new C-MAX Hybrid at one of the upcoming Green Festivals.
To learn more about how Ford is looking to the future of personal mobility and how sustainable materials are being incorporated into their current and future electrified fleet, Ford will have John Viera (Global Director of Sustainability and Vehicle Environmental Matters) speak at the Washaington DC Green Festival. Join John Viera on the Drive Green Stage in the Ford Pavilion at 12:30pm and 4:00pm on September 29 and 30.